Passion & Personality

Highly experienced ‘ideas-aholic’ who writes witty, persuasive and compelling copy that sings off the page.

Proven track record writing for London’s top ad agencies and direct for blue chip clients.

Lively and buzzy with excellent communication skills. I love words and have a real way with them.

Specialities

TV, Radio & Press
Concept Work
Websites, banners, digital
Brand names and Ideation
Scriptwriting
Press releases and articles
Social media channels

clients

Passions

Retail Queen
Senior Creative at VCCP Blue headhunted to run Asda. Responsible for all TV, Press, Radio, Outdoor & Digital. Also worked as Senior Creative on Sainsbury’s for AMV BBDO.

Experienced and confident writing Beauty, Fashion, Pharmaceutical, Lifestyle, Food & Drink, Charity & Travel.

Comedy writing
I have written books about Stag Nights & Hen Nights published by Andre Deutsch as well as sketches and songs when I worked as a stand up and performed on the impro circuit as part of ‘Mad Lib.’

Personality

“What makes Ilana really stand out is her personality. She brings a real sense of fun and energy into any department or team she works with.

She’s collaborative, inclusive and people find working with her a real joy. She has a can do spirit and is one of those characters that just gets on and does it all with a smile. Working with her on Asda, her speed and agility on the briefs were what impressed me most.

She made the impossible possible, and made everyone feel like they could do it too. Ilana is a truly talented and dedicated creative that would flourish in any environment”

Mark Orbine. ECD VCCP Blue.